Success Story

Lifespan uses AVO to drive a message from their CEO increasing donations


Donation increase

101% increase in data captured


46 Second

Average view time

The Story

Lifespan A not-for-profit organization, Lifespan is overseen by a board of volunteer community leaders who are guided by its mission: Delivering health with care. With an internal employee direct mail campaign coming up Lifespan took the opportunity to deliver a message from their CEO on their direct mail campaign. The direct mail campaign integrated with AVO proved successful with an increase of donations.

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