Collect information and leads during your campaign
Measuring campaigns unlocks the potential to optimize future campaigns, understand your audience and grow your business.
When creating a campaign choose lead generation as your conversion
Anytime information is collected or a lead is generated counts as a lead
You will see the number of leads or data collected in Campaign Manager under view for the specific campaign labeled visitors
*Pro tip - Compare campaigns to learn what is working and what isn’t and use that data to make better marketing decisions.